Plant-based Rebellyous is raising millions to ‘rethink the nugget’ • ClassyBuzz
Rebellyous, a startup that’s striving to construct “a greater hen,” has raised no less than $20 million in recent funding, ClassyBuzz has realized.
Based mostly in Seattle, the venture-backed firm calls its manufacturing tech the “most superior plant-based meat manufacturing system on the planet.”
Rebellyous goals to increase as a lot as $30.7 million in complete, in accordance to a public regulatory filing with the Securities and Alternate Fee. The report names beforehand introduced backers YB Choi of Cercano Administration, angel investor Owen Gunden and Mike Miller of Liquid 2 Ventures amongst its administrators. The submitting signifies that no less than 55 undisclosed buyers chipped in on the newest spherical, however as standard the SEC disclosure leaves us wanting extra.
Reached for touch upon the fundraise, Rebellyous chief of workers Tina Meredith declined to share particulars on the startup’s plan for the cash. Nonetheless, the firm’s website lays out efforts to construct “the next-gen meat machine,” dubbed Mock Two. Rebellyous calls its tech an alternate to manufacturing unit farming, which it bluntly and justifiably describes as “fucking disgusting.”
The submitting comes as a few of the most distinguished names in fake meat wrestle to understand their overarching imaginative and prescient of disrupting large meat (which is more popular than ever in the U.S., per somewhat dated reviews).
Inconceivable Meals might quickly lay off 20 p.c of its workers, in accordance to a January 30 Bloomberg report. Likewise, Past Meat introduced it will lay off 19% of its workers in October amid reportedly weak sales. For early-stage startups comparable to Rebellyous, all eyes will likely be on profitability, differentiation and, as all the time, price.
