The DNC closed out the 2020 election cycle with about $75 million within the financial institution — an unlimited sum for a once-beleaguered committee that was practically broke on the finish of the earlier presidential election. That complete practically saved tempo with the Republican Nationwide Committee, which had greater than $80 million banked on the finish of 2020.
All through the Trump presidency, the DNC grew its small-dollar, on-line fundraising program, fueled by the anti-Trump fervor amongst donors that delivered record-breaking fundraising totals for Democrats up and down the poll. In 2020, the committee obtained cash from practically 2 million particular person donors, half of whom have been new donors, whereas growing its variety of on-line contributors by 740 p.c over 2016.
Digital fundraisers turned a staple of the 2020 election after the coronavirus pandemic introduced in-person occasions to a halt. Cocktail hours and galas with high-dollar donors transitioned to Zoom assembly rooms, the place each events have been nonetheless ready to rake in large sums of money. In a single week through the marketing campaign final April, President Joe Biden participated in not less than 4 digital, high-dollar fundraisers with the bottom ticket value going for $1,000.
Harrison, a former South Carolina Democratic Get together chairman, is probably going to sustain the regular money-raising tempo after his personal vital fundraising success. He took over the DNC in mid-January with Biden’s help. The committee introduced a slate of communications hires this week, as well as to jump-starting its fundraising efforts.